Behavioral Performance Analyst

“She helps high performers identify the hidden behavioral threats suppressing momentum, execution, and growth”

With a foundation in U.S. Navy Intelligence, Jana Creel operates at the intersection of threat analysis, business strategy, psychology, and high-stakes decision-making. Her background in intelligence and threat assessment gives her a rare ability to identify the hidden variables most leaders miss: the people, patterns, blind spots, and internal friction quietly suppressing growth, execution, and momentum.

Jana is the creator of the Proximity to Power™ framework, a strategic model that teaches high performers how to position themselves for influence, opportunity, and access at the highest levels. Her work focuses on helping leaders think with precision, execute with discipline, and recognize the behavioral dynamics that impact performance and decision-making.

As the trusted right hand to Coach Micheal Burt, Jana plays a pivotal role in executing large-scale ventures, strategic partnerships, and operational systems, including the growth of The Greatness Factory, an $8 million entrepreneurial ecosystem built for elite performers.

A 3-time author and strategic advisor to CEOs, founders, and operators, Jana is known for helping leaders evaluate not just the deal, but the people behind the deal. Her approach combines intelligence analysis, behavioral insight, and operational execution to help businesses move faster, make better decisions, and protect momentum at every level.